I reverse engineer experiences.

About | sorinadumitru.com

 

Design Research
Licensed PhD in Architecture

Strategy

Ideation.
Spatial Strategy.
User Experience.
Management Tools.

Design & Development

Architectural Research.
Design Concept.
Service Design.
Public Spaces.

Education

Architecture Theory.
Digital Fabrication.
Architecture AI Tools.

Architecture Research

My architecture research consists of public spaces. I specialise in understanding how users flow within a space, how they interact with each other and with the space itself. I use both academic research and computational tools to analyse existing public spaces. Afterwards I draw the relevant conclusions in order to either create an in-depth audit or develop a site specific, seamless spatial experience your visitors can enjoy. My research consists of determining the behaviour of public space architecture over certain spans of time. These spans of time could be weeks, months or several years. I use self developed computational tools together with academic research strategies in order to determine the flexibility and adaptability of a certain public space.

Service Design

Together with a team of architects, interior designers, engineers and branding specialists, we can provide a detailed masterplan in both space and time. If your business consists of overnight hospitality, service industry, event planning or product exhibiting, we can offer detailed planning of all building phases, from concept to implementation, as well as effective communication strategies. I develop strategies in space and time for service design, determining the necessary flow of visitors, employees, resources on both short term and long term spans.

Value Based Leadership

I’m very passionate about feminine entrepreneurship and self development. I formulate a holistic, interdisciplinary approach to leadership, integrating practical, fabrication frameworks as well as rationalistic, result orientated management tools.

Awards &
Mentions

Forbes | sorinadumitru.com

Forbes 30 under 30 2019 edition

Architecture Research | sorinadumitru.com

Summa cum Laude PhD

Architecture Research | sorinadumitru.com

Best CSR Project (HUBS)

 

I conduct architecture research with ambitious brands and people. We could probably build something great together.
Let’s be friends.